We are excited to announce the promotion of Myles Taylor to Head of Foxtel Brand Sales, responsible for the management of a new, singular, integrated sales team that will sit across MCN, Foxtel Networks Australia (FNA) and FOX SPORTS.

Reporting to Foxtel Sales and Brand Partnerships Director, Martin Medcraf, Taylor will lead the MCN sales team in a combined sales function, focusing on driving premium and integrated revenue opportunities, encompassing broadcast and digital. The team will work to unify the two networks’ assets to provide brands with a true Foxtel-centric integration offering.

Martin Medcraf, Foxtel Sales and Brand Partnerships Director, commented: “We are tremendously fortunate to have a professional of Myles’s calibre step up to this new role. Myles’s team will provide a truly integrated capability across sport and non-sport channels and products to ensure MCN continues to provide speed and agility on behalf of its agency and client partners.”

Previously Sydney Sports Sales Manager for three years, Taylor has been a crucial part of the sports sales team at MCN for eight years, starting as a Sport Account Coordinator, subsequently being promoted up through the ranks to Account Executive, Account Manager, Group Sales Manager Sport and Sydney Sports Sales Manager.

Building on his success selling and implementing many high performance partnerships across the best premium LIVE Sport in the country, Taylor’s new role has been created as a result of his success operating the sports Sales team. The model demonstrates a best practice approach for the delivery of premium revenue opportunities, and so, extending the structure to non-sports channels across the Foxtel network.  

Commenting on his new position, Taylor said: “I’m thrilled to be taking on this vital role within the Australian media market. MCN’s business is evolving as more brands embrace our innovative and tech-driven approach to driving market outcomes. We provide agencies and brands with strategic sales opportunities across MCN’s portfolio, encompassing premium subscription television channel brands, digital publishers, apps, digital out-of-home and streaming services.”