E! is the Pulse of Pop Culture. As pop culture evolves, E! will always be at the heart of it. We start the dialogue, and the fans join in to make it a spirited conversation. E! owns glamour and E! users are a glamorous community led by the power of celebrity. They are the ‘in crowd’. A community driven by social status – being in the know, being seen to be the first to try new things.

E!’s is the online directory to breaking celebrity news and trending topics in real time. Audiences can navigate through to news stories, their favourite E! programmes, watch E! video content, flick-through photo galleries and exclusive Red Carpet content.