BIGGEST WEEKEND OF SPORT EVER DRIVEN BY BUMPER LINE-UP INCLUDING AFL, NRL AND THE AUSTRALIAN GRAND PRIX
OVER 650 MILLION MINUTES STREAMED ACROSS THURSDAY TO SUNDAY, SMASHING PREVIOUS RECORD
SUNDAY DELIVERED A RECORD OF 219 MILLION MINUTES OF STREAMING
A bumper weekend of sport has helped drive a record weekend of viewing on Kayo Sports with the weekend becoming the biggest weekend of sport ever on the platform.
The weekend included The 2024 F1® Australian Grand Prix, which saw Carlos Sainz Jr win a dramatic race, as well as a huge line-up of the most popular sports, including round 3 of the NRL and Round 2 of AFL plus all the action from the NBL Finals, Supercars in Melbourne, Netball, PGA Tour and Indian Premier League.
Kayo Sports recorded its biggest weekend in its history with over 654 million minutes streamed (Thursday to Sunday); up 10 per cent on the previous record in April 2023.
Streaming highlights
● AFL Round 2 streaming audiences were up 23 per cent year on year
● NRL Round 3 streaming audiences were up 13 per cent year on year
● The 2024 F1® Australian Grand Prix streaming audiences were up four per cent year on year
● Largest Kayo Sports Sunday audience in terms of minutes viewed (219 million) on record Kayo Sports,
Managing Director, Julian Ogrin said:
“What an incredible weekend of sport headlined by the Australian Grand Prix. Formula 1 continues to grow in popularity, and as the streaming home of every practice, qualifying session and race, Kayo Sports is the place for F1 fans to watch the action all year long.
“Audiences continue to turn to Kayo Sports for their streaming sports fix. The NRL in Las Vegas achieved its highest ever match ratings and the AFL is seeing double digit lifts in streaming to start this season. This momentum has continued with record audiences this past weekend on Kayo Sports demonstrating a huge appetite for a dedicated, world-class streaming experience.”